On-line misinformation and political polarization have hampered the efforts of public well being officers to cease the unfold of covid-19. Are there higher methods to counter the falsehoods and get extra dependable info on the market?
The MIT Media Lab’s HealthPulse project not too long ago tried to reply that query. It ran a trial in Atlanta, a metropolis with a big inhabitants of African-People, who for historical reasons have a excessive stage of distrust in well being authorities. The HealthPulse staff used a mixture of technological instruments to investigate what folks had been saying on radio and in social media, crafted messaging that would counter widespread falsehoods and misperceptions, after which requested group leaders and different influential folks to unfold these messages.
So how properly did it work? And will comparable strategies assist create extra knowledgeable and fewer divisive public dialogue on different topics? In a dwell panel on January 28 at 2 p.m. US Japanese time, as a part of the World Economic Forum’s Davos Agenda Week, we’ll discuss to the HealthPulse staff and different consultants concerning the classes from the trial. The session might be livestreamed right here, and a recording might be out there afterwards.