FashionInfluencer Christina Liu Launches Jewellery Line – WWD

Influencer Christina Liu Launches Jewellery Line – WWD


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Influencer Christina Liu has launched a line of reflective jewellery.

Liu created Unnamed, her equipment model that can quickly launch clothes, along with her boyfriend, Jerry Hu. The model launched on Jan. 1 and offered out of its debut, restricted drop referred to as Alinea, which consists of a necklace and bracelet, priced at $220 and $150, respectively.

The handmade jewellery incorporates 3M reflective know-how, which is commonly used for street markings and security vests. The usage of the know-how in Unnamed’s jewellery is a nod to Liu’s time in industrial New York Metropolis. She has since relocated to Los Angeles.

When photographed, the jewellery seems “virtually as if there are diamonds on it,” stated Hu, whose father is a jewellery producer.

unnamed christina liu

Unnamed’s Alinea jewellery assortment incorporates 3M reflective know-how. 
Courtesy of Unnamed

Unnamed, which is self-funded by Liu and Hu, is offered direct-to-consumer. New drops will arrive each two months, stated Liu, who plans to launch clothes subsequent.

“Clothes is coming the following launch,” she stated. “We’ve got within the pipeline the winter drop and the summer season drop — a number of furry jackets, crop tops and leggings, however not too heavy.”

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