NO SHOW: It’s tough to make plans in such unpredictable occasions, however Pitti Immagine has proven a resilient optimism in persevering with to schedule its occasions over the previous 12 months.
But it has to alter plans but once more. The bodily version of Pitti Uomo speculated to run Feb. 21 to 23 on the Fortezza da Basso location has been canceled, together with the Pitti Filati and Pitti Bimbo bodily occasions devoted to textile and kids’s put on, respectively. They are going to all get replaced by digital showcases on the Pitti Join platform.
The choice to forego the bodily editions got here after a authorities order issued on Friday that prolonged to early March the suspension of bodily commerce reveals in Italy, aiming to comprise the unfold of COVID-19 within the nation.
“Within the final weeks, the possibilities to host the reveals bodily have been clearly decreasing however we determined to maintain the door open to that possibility till the official affirmation of the suspension as a result of we shared the robust need of our exhibitors and consumers in wanting to satisfy one another in-person, even with all of the doubts,” stated Pitti Immagine’s chief government officer Raffaello Napoleone.
As reported, when organizers revealed the dates of the bodily commerce reveals in November, Pitti Uomo’s dates have been already postponed by a month in comparison with the same old January slot. On the time, Pitti Filati and Pitti Bimbo have been speculated to run concurrently to the lads’s put on occasion, however the textile commerce present was later rescheduled to happen Feb. 8 to 10.
The Pitti Join digital platform, which debuted final July as a part of the organizers’ effort to make up for the cancelled bodily reveals, is presently internet hosting the Pitti Uomo Connect showcase. This kicked off on Jan. 12 by Brunello Cucinelli, who hosted a livestream from his firm’s headquarters in Solomeo.
Content material on Pitti Join will likely be out there till April to additional encourage enterprise alternatives between exhibitors and consumers.