trivago has acquired weekengo and weekend.com, a start-up targeted on discovering travellers inspirational getaway packages.
The corporate is predicated in Dusseldorf, Germany.
Beneath the phrases of the deal, trivago acquired 100 per cent of the shares in weekengo GmbH.
The acquisition helps a shared mission to convey travellers inspirational content material, serving to flip journey intent into thrilling getaways.
The mix will enable trivago to use its advertising and product experience to the weekend.com model whereas leveraging synergies with current merchandise.
“As we give attention to constructing out our choices to not solely present travellers with nice offers on lodging, but additionally nice concepts and inspiration to assist them expertise the world, partnering with weekend.com was a no brainer,” stated Axel Hefer, chief govt of trivago.
“weekend.com has created terrific content material which is mirrored of their excessive buyer satisfaction.
“We’re trying ahead to working with the extremely gifted group and develop this collectively.”
No monetary particulars of the deal have been launched.